Since 1918, consumers from around the world have looked to our Mermaid for the very best seafood products. La Sirena’s storied history begins back in the days of California’s famous sardine boom. Knowing a good thing when they saw it, La Sirena selected and packed the finest sardines in Monterey and shipped them to Central America. One taste of La Sirena’s sardines in our famous Pica Pica sauce and it was love at first bite. Today, La Sirena is one of the strongest brands in Latin America and the Mermaid continues to lure fans of quality seafood from around the world.