Supermarket chain Boni Markets Ltd was founded in 1972. The first store of Boni was just before Christmas in 1972, opened in Drachten. The shelves were made ??of wood, so the store had a cheap look. The range was very limited and the formula which was operated Boni: "The cheapest with A-brands. This proved a great success and soon the second branch in February 1973. Because rapid expansion target, was the headquarters decorated attic in the establishment of Amersfoort. Since then, Boni 37 branches and this number is still growing. Following this rapid success of Boni followed further expansion, allowing relocation of the headquarters was necessary.