PT Hero Supermarket Tbk (Public, JAK:HERO) is an Indonesia-based consumer goods company. The Company is engaged in the operation of supermarkets, hypermarkets, trading and services. It has two retail activities: large format retailing and specialty.
Large format retailing involves retailing of food and non-food merchandise in large format outlets while specialty involves retailing of food and non-food merchandise in small format outlets. As of September 30, 2008, the Company operated 407 stores, 24 Giant hypermarkets, 55 Hero supermarkets, 48 Giant supermarkets, 173 Guardian health and beauty stores and 107 Starmart minimarkets.